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Research & Instruction Librarian
Dana Thompson
Subjects: Accounting,
Advertising,
Business,
Business Administration,
Communication,
Computer Science,
Economics,
Finance,
Graphic Communication,
Journalism & Mass Communication,
Management,
Marketing,
Organizational Communication,
Public Relations
Websites
- Google Trends
Hot Searches keeps a running daily list of what people are looking for. Top Charts keeps similar lists by category for each month (Actors, animals, athletes, etc.)
- Google Alerts
Emails sent to you when Google finds new results -- such as web pages, newspaper articles, or blogs -- that match your search term. You can use Google Alerts to monitor anything on the Web, such as what is being said about a company or product or news about a competitor.
- Now and Next
Top trends in a variety of industries.
- TrendWatching
Free lists of monthly consumer trends.
- TrendHunter magazine
- Urban Dictionary
An unofficial, user-generated dictionary that is a great place to find definitions for new slang terms
Social media tracking
- Google Analytics
Allows you to measure visits and interactions with your website, including mobile and social.
- HootSuite
A dashboard to allow you to manage multiple social media accounts in a single spot.
- SocialMention
Real-time search for social media activity
